Distinguished - Writes a highly detailed proposal that fulfills the basic persuasive tasks outlined in Chapter 21 of the text.

Proficient - Writes a proposal that fulfills the basic persuasive tasks outlined in Chapter 21 of the text. Minor details are missing.

Basic - Writes a minimally detailed proposal that fulfills the basic persuasive tasks outlined in Chapter 21 of the text. Relevant details are missing.

Below Expectations - Writes a proposal that attempts to fulfill the basic persuasive tasks outlined in Chapter 21 of the text; however, significant details are missing.

Non-Performance - The proposal that fulfills the basic persuasive tasks outlined in Chapter 21 of the text is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Writes a highly detailed proposal that fully employs the persuasive techniques discussed in Chapter Four of the text.

Proficient - Writes a proposal that mostly employs the persuasive techniques discussed in Chapter Four of the text. Minor details are missing.

Basic - Writes a minimally detailed proposal that somewhat employs the persuasive techniques discussed in Chapter Four of the text. Relevant details are missing.

Below Expectations - Attempts to write a proposal that employs the persuasive techniques discussed in Chapter Four of the text; however, significant details are missing.

Non-Performance - The proposal that employs the persuasive techniques discussed in Chapter Four of the text is either nonexistent or lacks the components described in the assignment instructions.

Distinguished - Writes a highly detailed proposal that is logically organized with a well-written introduction, contains body paragraphs, and a conclusion that are all labeled with headings.

Proficient - Writes a proposal that is logically organized with an introduction, body paragraphs, and a conclusion that are all labeled with headings; however, one of these sections requires improvement.

Basic - Writes a minimally detailed proposal that is organized with an introduction, body paragraphs, and a conclusion; however, one or more of these sections requires improvement.

Below Expectations - Writes a proposal that is loosely organized with an introduction, body paragraphs, and a conclusion; however, the introduction, body paragraphs, and/or conclusion require much improvement.

Non-Performance - The introduction, body paragraphs, and conclusion are either nonexistent or lack the components described in the assignment instructions.

Distinguished - Displays meticulous comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains no errors and is very easy to understand.

Proficient - Displays comprehension and organization of syntax and mechanics, such as spelling and grammar. Written work contains only a few minor errors and is mostly easy to understand.

Basic - Displays basic comprehension of syntax and mechanics, such as spelling and grammar. Written work contains a few errors which may slightly distract the reader.

Below Expectations - Fails to display basic comprehension of syntax or mechanics, such as spelling and grammar. Written work contains major errors which distract the reader.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Accurately uses APA formatting consistently throughout the paper, title page, and reference page.

Proficient - Exhibits APA formatting throughout the paper. However, layout contains a few minor errors. 

Basic - Exhibits limited knowledge of APA formatting throughout the paper. However, layout does not meet all APA requirements. 

Below Expectations - Fails to exhibit basic knowledge of APA formatting. There are frequent errors, making the layout difficult to distinguish as APA.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - The length of the paper is equivalent to the required number of correctly formatted pages. 

Proficient - The length of the paper is nearly equivalent to the required number of correctly formatted pages. 

Basic - The length of the paper is equivalent to at least three quarters of the required number of correctly formatted pages.

Below Expectations - The length of the paper is equivalent to at least one half of the required number of correctly formatted pages.   

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.

Distinguished - Uses more than the required number of scholarly sources, providing compelling evidence to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Proficient - Uses the required number of scholarly sources to support ideas. All sources on the reference page are used and cited correctly within the body of the assignment.

Basic - Uses less than the required number of sources to support ideas. Some sources may not be scholarly. Most sources on the reference page are used within the body of the assignment. Citations may not be formatted correctly.

Below Expectations - Uses an inadequate number of sources that provide little or no support for ideas. Sources used may not be scholarly. Most sources on the reference page are not used within the body of the assignment. Citations are not formatted correctly.

Non-Performance - The assignment is either nonexistent or lacks the components described in the instructions.